Only joking (again).
As Thinkbox has said roughly a million times, there’s no saving to be done – on either side. It is one happy, mutually beneficial relationship. Social TV at its finest.
But it is interesting, don’t you think, that Twitter has just made and broadcast its first ever TV ad? Clearly it feels broadcast TV advertising has something to offer it that it isn’t getting elsewhere. Not a case of saving, but certainly a case of adding something. Read more »